Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

Top Gear Promotes New Limited Edition Lego Stig Keyring with Stop-Motion Ad


Some say Top Gear is the coolest TV show on planet Earth bar none and the best thing to happen to humanity since sliced bread.

Some also say that JC (Jeremy Clarkson's initials) is an overrated, grossly overpaid and obnoxious bloke who has insulted almost every ethnicity and minority one can think of, and then some, but in spite of all this, he has made a fortune out of being… well, obnoxious (and, obviously, very smart).

Read more »

A Flashback to BMW's Short Film Series "The Hire", Which One is Your Favorite?


In 2001, BMW launched a hugely successful campaign called "The Hire", which was a series of eight short films, each roughly eight to ten minutes long.

The movies were directed by established filmmakers like Ang Lee and the late John Frankenheimer, with actor Clive Owen taking on the role of the "Driver" who was hired by a different person in each movie to transport important people in a number of BMW cars.

While over a decade old now, BMW's film series remains wonderfully entertaining to this day.

Read more »

Dacia Highlights Attributes of 2013 Logan Sedan and Sandero in New Ads


The Renault Group's budget-brand Dacia came to this year's Paris Motor Show with a host of new goods, including the redesigned 2013 Logan Sedan and Sandero five-door hatchback and its high-riding sibling, the Sandero Stepway.

The three-related models bring more modern styling touches inside and out, new standard and optional amenities such as a multimedia system with a 7-inch touch screen, navigation and Bluetooth connectivity, and a new Renault-sourced 0.9-liter turbocharged three-cylinder petrol engine producing 88HP (90PS).

Read more »

Ford Takes Another Swipe at the Prius V with La Linea-Inspired Commercials for C-MAX


If you take a moment to check out Ford U.S.A.'s recent press releases on the new C-MAX Hybrid and C-MAX Energi plug-in hybrid, you will notice that the Blue Oval always finds some room to insert a reference or two…or three to Toyota's rivaling Prius V minivan, be that for its fuel economy numbers, pricing or features.

In Ford's latest release, the word "Prius" appears…15 times, but that's to be expected since the automaker is bumping the challenge to the next level by launching a new campaign to "establish C-MAX Hybrid and C-MAX Energi plug-in hybrid as better, more fuel-efficient hybrid alternatives to Toyota Prius V".

Read more »

Renault Releases Updated 2013 Fluence in Mexico, European Model to Follow


The Renault brand has lifted the covers off the facelifted version of the Fluence compact sedan in Mexico, a move that suggests the French carmaker may introduce the European model as early as this week's Paris Motor Show. Read more »

Acura Wants us to Marvel at Deleted RDX Scene from The Avengers Movie


Ah yes, the joys of product placement, which calls for the brazen use of a commercially available product or even just a brand name in a fictional setting for a set fee.

For Acura, the fictional setting was this summer's blockbuster movie, Marvel's The Avengers, which on Tuesday, September 25, was released on Blu-ray 3D and DVD.

Read more »

Michael Schumacher Drives an SLS AMG Upside Down in a Tunnel


He may not be in his prime, but he is a seven-time Formula 1 world champion and currently holds nearly every record there is in the sport.

Love him or hate him, Michael Schumacher had the guts to make a comeback after a three-year absence and at the age of 43, instead of basking in his glory and wealth, he’s fighting the young guns in tracks around the world.

Read more »

What Kind of Drivers is Honda Targeting with its New "We Know You" 2013 Accord Ads?


In life, there are always two ways to see things: the glass can be half-full or half-empty. This may also be the case for some of the new TV spots Honda has prepared for its 2013 Accord, which goes on sale in the United States today, September 19.

The multimedia campaign is named "It Starts with You" and it puts a lot of focus on new technologies that help drivers avoid certain situations that could place them in danger, including the LaneWatch blind-spot display and forward collision warning systems.

Read more »

Sneak Preview of Fiat's Lighthearted Commercial for the New 500L Minivan


The Fiat 500 range may be growing up in size and maturing in character with the new 500L minivan, but the Italian company has given the first commercial for the small MPV a very youthful feel.

Set to air in Europe on September 16, the TV spot reveals the five-door 500L through the eyes of a child and with the help of picturesque special effects.

Read more »

Volkswagen Launches 2013 Golf Campaign, Plus New Videos from Presentation


Volkswagen is sure not wasting any time at all getting the word around about the 2013 Golf Mk7.

After the Berlin presentation on Tuesday, September 4, and the lightning reveal of an online configurator in Germany, VW has now launched an international advertising campaign for the seventh generation Golf.

Read more »

Can You Guess What Happens Next in this BMW 5-Series Commercial?


Here is more proof that German automakers do have some sense of humor. This online spot is for BMW's new 5-Series premium saloon (update: upon closer inspection, it turns out that our readers are spot on: it's not the 3-Series but the 5-Series sedan) and the available rearview camera system.

We are not going to spoil the ending by saying exactly what happens but it does involve a very happy young man getting ready for a date with a beautiful young lady.

Read more »

Watch Me Drift: Double F1 World Champion Sebastian Vettel Stars in Music Clip


Sebastian Vettel’s daily job is driving Formula 1 cars for Red Bull Racing every other weekend. Sure, he gets to do a lot of testing and the necessary promotional work for the sponsors, shaking hands and rubbing shoulders at glamorous events. Nevertheless, his job is to win F1 races and as his two back-to-back titles prove that he is quite good at it. Read more »

Kia Soul Hamsters Bring Down the Opera House in Brand-New Commercial


The hip-hop Hamsters are back with a new TV spot for the 2013 model year edition of the Kia Soul small crossover.

The campaign is named "Bringing Down the House" and it will make its debut on some 18,000 movie screens on Friday, August 3 with television airings to begin with MTV's Video Music Awards on September 6.

For the impatient ones, Kia has just unleashed the full-length (1 minute and 31 seconds) version on the web, which you can watch for yourself right past the break.

Read more »

2014 Mazda6 Sedan: Live Photos from Moscow and New Videos


The much-anticipated 2014 Mazda6 sedan made its first public appearance at the Moscow International Auto Salon this week before it goes on sale in Europe and Japan later this year and the rest of the world, including the U.S. and Canada, in early 2013. Read more »

Ken Block and Vaughn Gittin Jr. Race it Out in 2013 Ford Focus ST and VW Golf GTI


For the third round of Ford's "Focus ST Sessions" web series, the Blue Oval called in professional rally driver Ken Block and Team Mustang drifter Vaughn Gittin Jr. to compare the brand's new hot hatch against the current iteration of the car that gave birth to the category, the VW Golf GTI.

After winning a game of rock, paper, and scissors, Ken Block chose the 252hp Focus ST leaving Vaughn Gittin Jr. with the 200hp Golf GTI Mk6.

Read more »

Witty Renault Ads Pose the Question: Do You Know What You're Going to Pay?


It's not unusual for people to get themselves in a situation that could eventually end up costing them far more than what they originally expected.

Renault wanted to point out that its clients can rest assured that, when it comes to servicing their cars, they will always know what they will pay beforehand through two funny commercials that put a price on creating a family.

Read more »

Toyota Uses Transgender Israeli Model to Show that the New 2013 Auris isn’t for Everyone


Something tells us that Toyota's TV spot for the freshly unveiled 2013 Auris compact hatchback won't be hitting the airwaves in a lot of countries outside of its home market of Japan any time soon.

Toyota's commercial for the new generation of the Auris, which itself will make its first public appearance at next month's Paris Motor Show in both regular and Hybrid forms, stars an unnamed transgender fashion model from Israel.

The 19-year old male model with feminine traits poses around the five-door hatchback and at the same time we see a tagline saying, "NOT IN TREND, NOT CASUAL, NOT FOR EVERYONE, NOT AUTHORITY, BUT AURIS".

Read more »

Smart Ad Finds Plastic Surgery Addicts That Should Feel Jealous of ForTwo's Facelift


German advertising agency BBDO Proximity Berlin is walking on a pretty thin line with its commercial for the cosmetically updated 2012 Smart ForTwo that was originally revealed at the Geneva Motor Show earlier this year.

The TV spot shows half a dozen people who underwent extensive plastic surgery to change their appearance before a tagline saying, "There is an exciting new facelift in town" pops up on the screen and the revamped ForTwo is revealed.

Read more »

Oops...Porsche Misspells "Boxster" On London Billboards, Lots of Them


Yes, this is a real billboard in London for the all-new Porsche “Boxter.” While we can’t say that we are all too familiar with that particular model, we do know that the Porsche Boxster is all new and looking to be sold in the UK.

A reader from Jalopnik snapped this photo the other day to inevitably shame the company responsible for the advertisement.

Read more »

Ford Focus ST, MazdaSpeed3 and Honda Civic Coupe Si Play Around in an Abandoned Warehouse


The second episode of Ford's catchy new web series dedicated to the fastest Focus model and titled "ST Sessions" went live today, exactly two weeks after the series premiered on YouTube.

Joining the 263-horsepower MazdaSpeed3 that made a guest appearance in the previous episode (see here) as well, is the latest Honda Civic Coupe Si, which is powered by a naturally aspirated 2.4-liter inline-four cranking out 201-ponies.

Read more »