Ford Takes Another Swipe at the Prius V with La Linea-Inspired Commercials for C-MAX

If you take a moment to check out Ford U.S.A.'s recent press releases on the new C-MAX Hybrid and C-MAX Energi plug-in hybrid, you will notice that the Blue Oval always finds some room to insert a reference or two…or three to Toyota's rivaling Prius V minivan, be that for its fuel economy numbers, pricing or features.

In Ford's latest release, the word "Prius" appears…15 times, but that's to be expected since the automaker is bumping the challenge to the next level by launching a new campaign to "establish C-MAX Hybrid and C-MAX Energi plug-in hybrid as better, more fuel-efficient hybrid alternatives to Toyota Prius V".

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